Friday, August 21, 2009
What's the fuss about the Big or Dwarf Security Companies
It is basically an article about the “big guys” in the PC security business boasting about how good and how big the antivirus and consumer security business is. A lot of the article talks about the business aspects of working with computer manufacturers (OEMs) in pre-installing consumer security products on new PCs. There is some good stuff (and some stuff that is wrong) in this article about the OEM business and we will brainstorm on it.
But, there is a great quote in the article. The Symantec CEO, Enrique Salem, describes the consumer security/antivirus business as “Symantec and the seven dwarfs”. And the McAfee CFO describes the consumer security business “as like an arms race”.
Clearly Symantec is the largest by far in terms of revenue. Heck, they make more revenue than all other software security providers put together. They probably make more money in a week than most of sofware companies, And of course McAfee is #2 and according to their CFO and CEO in the article is spending a lot of money to try and catch Symantec—hence the arms race quotation. So, in regards to revenue it is clearly Symantec and the seven dwarfs.
But is making money the objective of consumer security? It would seem that the objective should be to protect customers while they are using the internet. We all use the internet in our daily business and we deserve to be confident that nothing nasty will happen while we use the internet. To me it seems the true measure should be how many consumers are secured.
None of the “big guys” publish numbers on the number of paid customers they have. But, we can make some guesses. The above article states that Symantec’s consumer security business is $1.8B and that they are 52% of the market. This means the total market is about $3.5B. So if the big guys make $40/year from each paid customer, that means that these companies secure about 88 million consumers—and Symantec secures about 45 million consumers.
But those are tiny numbers. I have seen estimates that there are about 1 billion computers used by consumers and small businesses. What are the rest using? Why are the “big guys” securing less than 10% of consumers?
The answer is that the “big guys” are not the big guys in terms of securing consumers,likewise none should called dwarf.What should be uppermost in your mind as consumers is whether these internet security companies have your interest at heart, rather than making money from you.Always go for the best security company, concerned about your security welfare.
Catch ya next time - To your online sofware shopping experience,
D cybertycoon, Stevens Adeola Salami see ya
Monday, July 20, 2009
Whats New/Future Release
You need to forcast into the future ,see beyond what others cannot see,project and always stay ahead of competition in whatsoever you do.This is your sure bet.Explore More
Final draft version 8 -
Manage and view all the improtant details of your scene in the scene navigator,you now have a better control on what fits on your page via the page count management,outline your script ideas in story development software and seamlessly read them into version 8 through the new file formating.Explore More
Rosette stone version 3 (spanish version)-
Rosette teaches you a new language naturally,by getting you think and breath the language,discover a foundation of key vocabulary that you will use to build into a whole new language.Explore More
Mac OS X version 10.5.6 leopard -
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Chief Architect ,Architectural home designer 9.0-
Visualise flooring styles,counter tops cabinets and new interior design styles,standard CAD tools ,automatic roof generation,dormers, framing, stairs,foundation.Explore More
Best Sellers
Softwares like these ones are just too irrestible for customers to resist,why wont you be a part of the fun too.Embrace software products that work consistently and you surely have a good value your money.Explore More
Windows 7 home premium-
Includes a 32-bit and 64-bit versions makes it possible to create a home network and share all your favourite photos,videos and music.Make the things you do everyday easier with improved desktop navigation.Explore More
Quickbooks 2009 for mac -
Complete everyday task like invoicing,bill tracking,check writing amd payroll,track sales and expences and know where your business stands,download bank and credit card transactions into quickbooks.Explore More
Adobe photoshop element and premier elements 7 -
Combines two powerful yet easy to use products at a great value,protect your photos and videos with automatic online backup and 2GB of storage enough for up to 1500 photos for 25minutes of Dvd-quality video.
Microsoft windows 7 ultimate upgrade-
Recover your data easily with automatic backup to your home and business network;help protect data on your pc and portable storage devices against loss or theft with bitlocker.Explore More
Graphic Designs
For the graphic design pro's you can have a gallery of design software packages,sophisticated in approach and will make your work much more easier,faster and excellent too.Have a feel.
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Autocad LT 2010,Autodesk PSG-
A powerful solution for designers who need full DWG file format capabilities without 3D capabilities or advanced customization,create in the genuine DWG file format to share your work seemlessly with anyone in the world ;electronically publish and distribute drawing sets in a single DWF or pdf file for fast,collaboration with team numbers.
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Adobe photoshop CS4-
Create powerful images with the professional standard,contains the following features-Adjustment panel,mask panel,nondestructive image editing,industry leading color corection,richer painting and drawing toolset,improved adobe photoshop lightroom work flow,better raw image processing and much more.
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Mac box set and mac box set family pack-
Featuring the latest version of iLife,mac OS X leopard and iwork,the new mac box set is the next best thing to getting a new mac,iLife '09 helps you get the most out of your photos,movies and music;featuring the new iphoto '09,imovie '09,garageband '09,iweb '09 , iDVD and lots more .
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Adobe photoshop lightroom 2 -
Automatically imports,renames, and sort you entire shoot,find your photos quickly with powerful yet flexible sorting,selecting and organizational tools,present your work in dynamic slide shows ,interactive web galleries,and a variety of flexible print templates;easily upload your photos to popular online photo sharing sites.
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Core paint shop pro photo x2 ultimate -
The ideal choice for any aspiring photogaphers digital darkroom;an array of graphic tools creative effects help you transform their photos into one of a kind artistic image.Also includes a built in learning center to get you started.Its the easiest way to get professional looking photos fast.
Computer Security
Your PC security should be topmost on your mind and deserves a good attention,because when your system craches I can't just imagine the gravity of damage that would have been done to your system files, at times you may even experience complete crashing.I surely believe you will not allow such ugly scenerio happen to you.So check out the following security listing and you will be glad you did.more details
Trend micro anti-virus and anti-spyware -
The essential security you need to protect oncurrent and future viruses,its an upward winning ant-virus with complete protection against viruses,worms,trojan horse,projans related threats ,automatic updates immune you against new computer virus outbreak.Combines automatic scans and powerful protection so you can relax while you email,share files and conduct every day task,prevents unauthorised users from changing your critical application with impacting your pc's performance.You better get it fast.more details
Webroot pc sweeper with anti-virus-
Keeps your pc free from spyware,you can browse where you want when you want real time,by blocking emerging spyware as you browse before they even reach your computer.If your pc is already infected ,its advanced discovery methods locates and completely destroys malicious spyware that hides within your pc.You can conveniently download your favourite music,pictures and video without spyware intruders.Stay ahead with new spyware threats with its free defense updates.more details
Cyber patrolparental control -
Limits or prevent access programes,protects against revealing personal infomation online ,stops inappropraite language in chat and IM sessions,protects against online predators and identity thieves.Manages time spent on using programmes,monitors internet activity.Also come s with complete an online safety guide for parents writteb by Linda Criddle and expert in child safety.more details
Recommended by expert and editors around the world,frequent advance updates ensures you are always protected,detects removes and blocks all types of identity theft,stealthy spyware ,aggressive adware.Easy to use with intelligent automatic protection.more details
A fantastic anti-virus package of all time ,your sure bet for a guaranted pc protection,I know you deserve the latest and here you are with a its branded newest 2009 edition.Go grab it-
Business and Office Sofwares
Like it's our custom and tradition we will help you have easy access to optimum business and office sofwares needed by individual or corporate establishments for better performance.
Microsoft outlook 2007 with business contact manager -
You can now easily manage contact and customers information and track sales,marketing activities in the place.Get a consolidated view of contacts and customers information ,share customers information with co-workers,also stay productive when out of office.View customers financial history at a glance,etc .Your sure bet get the package.
Platform-windows xp professional/xp home edition/vista/xp,media-CD-ROM. more details
Microsoft project professional 2007 -
Helps you effectively track and analyze projects with a better understanding of the schedule and impact of changes;benefit from better financial control and richer analytics.Its your for the asking grab it.more details
Palo Alto marketing plan pro11.0 -
Framework to help you build an action plan that will lead to marketing success.Powered by Duct tape marketing ,providing a practical marketing guide upon which you can build your plan.Detailed explanations and 10 instructions narated by John Jantschn renowned samll business marketing guru.
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Palo Alto business plan pro premier version.-
Microsoft office professional 2007 full version-
Edit and analyze financial spreadsheet,create an important presentation or build a customer base,find and use the features you need faster and more easily.
Performance Now vv.4.1.12 -
Software recomended to all companies,tracks progress of members,writes performance review too,provides ways to organise employee note that can be stored in the software and used for reference when doing evaluation.
Also available Policies Now vv.6.1.11 -
Description Now v5.13.12
Microsoft windows 7 home premium upgrade -
Microsoft windows 7 professional upgrade full version -
Microsoft office for mac home and student edition -
Microsoft small business 2007 full version -
Microsoft small business 2007 upgrade -